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You've got morning show prep but no morning show

M

Mr1derful

Frequent Participant
Back in the day when I was in radio, me and my morning show partner begged the company for a prep service.
Something similar to ACN. There was one such service that we really wanted to get, but we were told that a cross-town competitor had it. What really ticked us off was the fact that the station didn't have a local morning show, but John Boy and Billy. Since JB&B is syndicated, who was using the prep service? The afternoon jock? Nope. All he did was read liner cards. Then we found out the competition's owner bought the prep service AFTER signing on JB&B. They didn't want ANYONE to have it. I don't know who I was angrier at: the competition, for pulling this stunt, or the prep service. They didn't care that the station wasn't using their prep; they just wanted the money.

Has anyone else here had this situation happen to them?
 
It's called competition. Radio used to be good at it.

Regardless, you think JB&B use a prep service where they are? Do you think ANY highly successful show does? They do the work themselves based on what their show is about and what their audience needs. They prep 24/7, not just the 30 minutes before the show starts.

With the exception of services that do a great job providing audio/video of what was talked about in the last 24 hours, few have any value if you want to be successful with today's audience.
 
I think its kinda lame, really, I've been handed passwords to a dozen prep services and the content is more often than not THE SAME! News doesn't miraculously appear ONLY for one service, its all the same, just written different.
 
A morning show shouldn't be dependent on a show prep service. I remember hearing ACN tapes at WROQ Charlotte in '86 while visiting a friend. He didn't use them for his show. Said someone else before him had used them and his station hadn't cancelled the service. Had about 10 cuts on each tape weekly. Not funny at all.
Then I went to a station in VA where a guy used every cut on every ACN tape for his morning show. He told me I could drop the bits in my show if I wanted. I thought ..no not gonna get that lame. He kept every tape filed away and put a card catalog together to look up the bits. There were hundreds of tapes on these shelves. I worked in Continuity/Production and I told one of the other jocks I was going to take those tapes and erase them and use them for production ... He said the other guy would kill me..
 
When one guy runs the entire show, it's hard to do prep on your own. The idea of doing prep 24/7 is fine if you have no life.
 
Mr1derful said:
Back in the day when I was in radio, me and my morning show partner begged the company for a prep service.
Something similar to ACN. There was one such service that we really wanted to get, but we were told that a cross-town competitor had it. What really ticked us off was the fact that the station didn't have a local morning show, but John Boy and Billy. Since JB&B is syndicated, who was using the prep service? The afternoon jock? Nope. All he did was read liner cards. Then we found out the competition's owner bought the prep service AFTER signing on JB&B. They didn't want ANYONE to have it. I don't know who I was angrier at: the competition, for pulling this stunt, or the prep service. They didn't care that the station wasn't using their prep; they just wanted the money.

Has anyone else here had this situation happen to them?
Click to expand...


A llot of years later would make me wonder if something is going on from providing me from airing?
 
staggmovie said:
A llot of years later would make me wonder if something is going on from providing me from airing?
Click to expand...

The situation was explained 4 years ago.

A station bought and paid for the service even though they did not use it. That is often done with all kinds of services.

A radio example from the late 80's is the case of Mike Joseph's "Hot Hits" format and trademarked name. Quite a few stations did not want another station to use the brand or the concept, so they signed as clients even if they did not implement Mike's formatics. They used the name "hot hits" often enough to prove usage and paid Mike's bill.
 
DavidEduardo said:


The situation was explained 4 years ago.

A station bought and paid for the service even though they did not use it. That is often done with all kinds of services.


The only one that i would have thought would have prevented me from airing if a big national new story would have happened in the hours before I would be set to get on, like how we had the morning of September 11th, 2001 where yes we had the first plane that crashed into Tower 1 the North Tower at 8:48 (eastern time) while morning drive hosts were on the air, and really for the rest of the day, it was nothing but wall to wall coverage once that first plane hit, so in less you hosted morning drive, you didn't get on the air that day.
Click to expand...
 
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